Ultimates v3 #3
by James Hunt ~ February 21st, 2008
There’s little point reviewing Jeph Loeb’s Ultimates by now. If you’re still buying it, then you deserve all you’re getting, frankly. If you want to read about the real Ultimates, well, go and buy Ultimate Human instead, because it’s MUCH BETTER. Now, while we take the fairly healthy line that in comics, continuity is merely a tool that can be used to help or hinder a good story, that doesn’t mean that we’re ignorant of it. It also doesn’t mean we can resist shooting fish in a barrel. Today, rather than a review, Seb and I have compiled a list of all the ways in which Loeb has screwed up in another exciting issue of Jeph Loeb’s Ultimate Ultimates!

PREVIOUSLY: A whole bunch of unreadable shit happened! The Scarlet Witch is dead! Quicksilver left with Magneto! Wolverine turns up at the Ultimate Avengers Ultimate Mansion! And then the problems begin, as he starts to investigate what’s been going on here, generally rubbing everyone up the wrong way.

Three Kids. Hawkeye had THREE KIDS. This mistake so upsets Hawkeye that rather than noticing, he initiates a double-page spread with Wolverine! Luckily Captain America is available to intervene. But he doesn’t like what he’s hearing!

You might have noticed that Ultimate Cap has been reduced to a single note of characterisation. For you see, he is from the Ultimate 40s, and back then, no-one swore or had sex, and he’ll be damned if he’s going to allow a single instance of any of that sort of thing pass without comment. For instance, last issue:

Or the issue before that:

It’s not quite as subtle as when he was trying to reassemble his record collection, is it? Additionally, check that first panel again. It’s fairly amusing that after years of forgetting to draw Wolverine as a shorter man, artists are now forgetting that Ultimate Wolverine is not short like the 616 version. Or perhaps you missed his previous, ooh, hundred appearances?

Luckily Thor is around to stop the fighting. As established last issue, in order to prove that he was a genuine Norse god, Thor had taken to talking perfect English, but now he doesn’t have to pretend! Er, sure. Presumably, this is because Thor recognised that a Norseman talking in King James English is a completely bonkers idea best left in the 60s, and if he’d done that in front of Millar’s Ultimates team they’d have thrown him in the crazy house immediately. It would have been stupid then, and hey! IT’S STUPID NOW.

And what’s worse, it appears to be catching on. Wolverine then tries to explain, using “logic”, why everyone should’ve seen this coming, relating the time he had sex with the Scarlet Witch’s mother, Ultimate Magda:

It’s not surprising he’s staring so hard. Either she’s got some kind of adamantium-laced breasts, or gravity has taken leave of its senses. Either way, when the room you’re having sex in appears to be entirely on fire, it’s probably not worth worrying about. Before the whole place can burn down, though, Logan experiences a severe turn of Coitus Interruptus when Magneto bursts through the door!

“First you sleep with my wife, then you misspell my name in flashback!”
Having been kicked to the curb, Logan narrates the first time he met the Scarlet Witch and Quicksilver, when he joined the brotherhood.

This may just be Loeb responding directly to criticisms about the Scarlet Witch’s slutwear costume (in much the same way as the issue’s RECAP PAGE *finally* tackles both the reason Hank isn’t in the Triskelion, and why Valkyrie has powers…) but why does Logan say “Didn’t ANY of you notice what she was wearing recently?” Why would it be significant to them? No-one in the Ultimates would have ever seen anything besides her Shield uniform, would they?
And let’s get this straight. This scene happens post Weapon X, pre-Ultimate X-Men. That is, during the period where Wolverine had his brain wiped, and didn’t know his own name. He only found it out when (a) Captain America recognised him from the ’40s and called him it, and (b) when Cyclops gave him a wedding ring with it engraved on (er, in a non-gay way). There is absolutely NO conceivable way he would have known it at this point, and even less reason for Wanda to.
Magneto is so upset by this whole state of affairs that he takes the only reasonable action:

Magneto hates his son, sure. But he’s still his son, and Mags has more morals than that (when it comes to mutants, anyway). Unfortunately, Wolverine fails to carry out his test of loyalty when Wanda intervenes, and presumably, the whole matter is dropped forever. You see, deciding to kill your son is the kind of issue you can really flip-flop over. If at first you don’t succeed, forget you ever tried, right? Surely, if Magneto ever wanted to kill Pietro, he’d have done so when he shot him through the kneecaps?

Luckily for Wolverine, Jeph Loeb has never read an Ultimate Comic. Wanda, as written here, is so far removed from the way she was as introduced in Ultimate X-Men that it’s hard to know where to start. Where’s the smart, sensual, confident women who attempted to seduce Cyclops and was a major part of the Brotherhood’s plotting? All we’ve got here is a wet, soppy, poor, whinging excuse for a character. “Oh, I don’t WANT to conjure that! I don’t LIKE dinosaurs! These clothes are too restrictive!”
Just in case it’s not clear, it seems that this entire plot is setting up, god help us, some kind of Ultimate House of M. At the very least, we seem to be getting Ultimate Avengers Disassembled right now. Sounds to me like Ultimatum might just involve Wanda “rewriting” the Ultimate Universe…
Back in the future, nobody is really sure what Wolverine was trying to tell them, but Jan decides that some of them will go and find Magneto, presumably to ask him to clarify this confusing sequence of events. She forbids Cap to come along, because for some reason, she thinks that Captain America - a man from the 40s, lest we forget - is best placed to deal with the media interest on this story.
Speaking of which, remember when Janet was the most damaged of a damaged group of individuals, battling a severe case of self-loathing that kept driving her back to an abusive husband? Loeb doesn’t, so instead she’s the leader, perfectly “normal”, and utterly devoid of anything resembling “character”.

The team going to find Magneto, however, does include the “Black” “Panther” - a strange mute character with an unexplained, mysterious connection to Captain America. And hey, where had he been just now? And where did Cap suddenly disappear to? Why, it’s almost like we’ve never seen them in the same place at once! And Wolverine appears to know the man wearing the costume! But guys, don’t worry - we figured it out. The Black Panther is actually Ultimate US Agent in disguise. I’ve got a good feeling about that prediction.
Seriously, it’s so blatant, it’s hard to tell whether this is some genuine, sound misdirection, or if Loeb has totally taken leave of his senses and thinks that this kind of thing counts as “subtle foreshadowing.” Time will tell.
On her way to the jet, the Wasp encounters Iron Man!

Honestly, Mr. Madureira, we know you draw everyone like they’re from a Japanese cartoon, but when one of the characters actually is Asian, please at least try to acknowledge that somehow.
Unfortunately, it’s not Iron Man, but a robot of some kind, who delivers a piece of critical exposition, before electrocuting Jan. Meanwhile, in the Savage Land, we get the final-page reveal the fans have been clamouring for since the Ultimate line was launched.

Oh yeah! Ultimate Zabu! Just when you think Ultimates can’t get any stupider, something like this happens. AND TOTALLY REDEEMS IT! ROLL ON ISSUE 4!











February 21st, 2008 at 2:43 pm
It must be burned with fire.
I’m frankly amazed that this monstrosity of a comic was the 6th best-selling issue last month (although, Hulk was #2, so I think that says a lot…).
I very much agree about Ultimate Human - that is the true successor to Millar/Hitch, not U3. It actually makes sense, for a start…
February 21st, 2008 at 3:47 pm
I won’t lie, the first issue intrigued me for the simple fact that I had never read any of the previous Ultimates stuff. I see now why so many people are having trouble…digesting this title.
February 21st, 2008 at 5:46 pm
Is Loeb trying to say that Wanda and Pietro were the products of superfecundation or is he claiming they aren’t twins?
In any case, back in UXM #33, Xavier’s conversation with Magneto implied that their mother’s name was Isabelle.
This sounds exceedingly stupid.
February 21st, 2008 at 6:14 pm
Between bad writing and an incomplete story, it’s hard to tell at this point. I’m finding it hard to imagine that Marvel would allow Loeb to depict that incestuous-looking make-out session in Issue #1 if there weren’t something more behind their relationship, but I think Wolverine’s claim that he might be her father is just standard Loeb insanity.
They seem to be implying that maybe Wanda is Magda reborn, so perhaps that’s true, and Pietro is Isabelle’s son, and in that case, he and Wanda might not be blood-related at all which would frankly be a massive relief to everyone reading the series. As depicted by Millar, their relationship was edgy, if uncomfortably so. As depicted by Loeb, it’s just flat-out disturbing…
February 21st, 2008 at 7:30 pm
How fucking harsh is that line from Wolverine to Hawkeye? Jeez!
I hate that steroid filled Cap that Joe Mad does.
The Scarlet Witch looks like Cheryl Cole.
February 21st, 2008 at 10:56 pm
This is the best comic review ever! I totally agree with everthing in print here. Its funny, because I do not think I can stop buying this train wreck. I actually approach reading it as something thats attempting to be humorous. It does not make it any better, just easier to tolerate.
This is absolutely the worst series/anything to ever happen to the Ultimate line.
February 21st, 2008 at 11:31 pm
This book is complete and utter ass. I knew it was going to suck when they announced Loeb and Mad would be on it, but they have raised the bar for sucking.
February 22nd, 2008 at 2:55 am
Mad’s got books where his particular brand of art would be welcome and fit. It’s just not this one, you know? And seriously, try to have pity on poor old Joe Mad. Sure, there’s artistic failings, but when you’re the artist and you get the batshit insane script from Loeb, do any of you think you would be able to do better?
Seriously, I’m surprised Mad hasn’t shot himself in the face after going mad looking on the trainwreck of Loeb’s writing.
February 22nd, 2008 at 3:10 am
Yeah. It’s a pity, because after so long I was really looking forward to seeing Mad back doing comics work. He’s got rough edges, but there’s a brilliant sense of energy that comes from his Manga influences. Teamed up with the right writer (and colourist…) Mad could probably turn in work that would make people realise just why everyone was so excited to see him return.
February 22nd, 2008 at 4:21 am
Good Gravy, I hate that art. So lumpy and misshapen. Ugh.
As for the book, I haven’t been following it, but it sounds like complete shite.
February 22nd, 2008 at 5:25 am
add
February 22nd, 2008 at 12:55 pm
Agree. What the hell is up with Ultimates 3? 1&2 were testament to witty, well drawn post modern comics. This is some kind of travesty. Did Loeb even read 1&2? Gah…I’m giving up on this title.
February 24th, 2008 at 9:18 am
To bakers25:
Have you heard of downloading? I like to read this title just so I can tear it apart with mockery, too, but I wouldn’t buy the damn thing and send the message that I’m okay with Marvel giving us crap like this. Download it. If you buy it, you’re part of the problem.
February 24th, 2008 at 4:27 pm
My comic store requires that you order three issues in advance, with a five issue series it usually wouldn’t be worth the bother of canceling since it’s just two issues that you get out of buying… but Ultimates 3 makes it worth the trouble.
February 24th, 2008 at 5:37 pm
Yeah, this is the thing - it’s topping sales charts because the five issues are all already accounted for by pre-orders. Sales charts go by how many issues retailers buy, not by how many they sell to customers (just as with any kind of chart, in fact). And pre-orders were high from day one because… well, because it’s the next volume of a series that was once the best superhero book on the market. All five issues will do well in the charts, even though people know it’s a big pile of festering shite.
February 24th, 2008 at 10:00 pm
Here’s a quote from an interview with Ralph Macchio (from http://www.mania.com), who is editor for Ultimates 3 and was editor for Ultimates 2:
MANIA: As the editor, when you’re reading something you might not think is the best of ideas, do you let the writer go with it or do you use your position to have something you think needs changed, changed? Have you ever had to do anything like that with the Ultimate line?
MACCHIO: I can’t recall any specific incidence, but if a writer hands me something that just doesn’t work I will let him know and we’ll discuss and debate it and, hopefully, reach a point of compromise. While I do have the final say on the content of an Ultimate title, I try not to be insistent as that makes for an unhealthy atmosphere. The one place I might really put my foot down is regarding continuity. I don’t want anyone coming in and violating what’s been established because they can’t be bothered to research or they think their story is more important so we need to violate continuity. But I’m rarely if ever in that situation because I discuss things with my talent before it would ever get to that stage.
I realize Macchio is stressing continuity here, but honestly, how could he read this stuff and think it “works?” Jeph Loeb couldn’t have done a worse job on this book if he set out to completely destroy it. The over-the-top cliche dialog and pension to bring in “guest stars” with no respect to plotting is more suited to Superman/Batman or Hulk (2) than Ultimates. Those books are at least intended to include a younger audience which cares less about intelligent writing and precludes the creative team from peddling soft-porn as art.
February 25th, 2008 at 4:45 am
To Noah Baumbach:
If by downloading, you mean stealing, then yes, I have heard of downloading. I do not prefer to steal from people, so I actually buy a product and, as it goes on, decide if I would like to continue to purchase it. At this point, I will not be purchasing the series any longer. Thanks for your concern.
June 30th, 2008 at 2:09 pm
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